Floor Plan Development  (Formerly Floor Plans & Layouts)

Instructor: Linda Lizardi Rubin, CEM, Director of Exhibit Solutions & Services at Shepard Exposition Services.

• Recall the importance of a well-designed and workable floor plan
• Identify the primary factors necessary to create a functional and workable floor plan that meets the sales goals and objectives and the needs of exhibitors and show management
• Analyze and evaluate past and current floor plans to identify strengths and weaknesses for improvements and necessary enhancements to future floor plans
• Identify the most common kinds of booths (or stands) used in a typical floor plan
• Recall the fire and safety codes and security and safety issues as they relate to floor plan development
• Identify factors that impact traffic flow on a floor plan
• Identify various space assignment systems and how they will affect the design
• Determine the exhibition’s target-market and industry-segment needs in order to develop a floor plan that meets exhibitor and attendee needs
• Design a workable floor plan for an exhibition
• PDF registration form available here.